apne khubsurti haircare
Infused with Punjabi culture & heritage, Apne Khubsurti use intentional ingredients to cater for diverse haircare needs and empower minority communities to truly see representation of their beauty in the industry.
“Apne Khubsurti challenge unrealistic beauty standards, all whilst adding their own cultural stamp on the market.”
WE WORKED ON:
Brand vision & strategy
Brand identity design
